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Understanding The Elements of an Integrated Marketing Strategy

September 16, 2022

Have you ever wondered why renowned brands keep running advertising campaigns even after they are well known for the products or

The Comms Spotlight: Marie Claire Muneza, Communications Manager at CANAL+ Rwanda

September 14, 2022

Marie Claire Muneza, Communications Manager at CANAL+ Rwanda is our Comms Spotlight for this week. Marie Claire’s journey into Communication began

Defining Your Personal Brand as a Communications Professional

September 9, 2022

Renowned entrepreneur, Jeff Bezos defines personal branding as what people say about you when you are not in the room. This

The Comms Spotlight: Julia Ayieko, Communication Officer, The Green Belt Movement

September 7, 2022

This week on the Comms Spotlight, we’re featuring Julia Ayieko. She is the Communication Officer at the Green Belt Movement and

5 Common Mistakes Communications Professionals Make

September 2, 2022

The communications industry is one that is vast and multifaceted with so many intertwined sections. While you try to carve a

The Comms Spotlight: Khadra Abdirahman, PCIU Communication Specialist, Ministry of Health (Somalia)

August 31, 2022

Khadra Abdirahman, a Communications Specialist at the Ministry of Health in Somalia, is our Comms Spotlight for this week. In this interview,

The 5 five things Communications Professionals can do to become Strategic Advisors to the C-suite

August 26, 2022

Over the last few years, there has been a rise in the call for communications professionals to have a seat at

The Comms Spotlight: Pauline Akolo, Communications Specialist, Food and Agriculture Organization (United Nations)

August 24, 2022

On the Comms Spotlight this week, we feature Pauline Akolo, an outstanding professional who has a deep understanding of leveraging corporate

Dealing with information overload as a Communications Professional

August 19, 2022

Every day, we create over 2.5 quintillion bytes of data and that amount is expected to double in the coming years.

The Comms Spotlight: Robert Komu, PR Clients Service Manager, IMG Kenya

August 17, 2022

With experience that cuts across Journalism and Public Relations, our Comms Spotlight for this week stays focused on adding value wherever

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